With an in-house marketing team that manage the day-to-day delivery of social, our brief is to produce creative, socially-native content for the destination, its brand partners and key event activations. Raising awareness and supporting key trading moments in the calendar year.
To inspire consumers to visit St James Quarter, our strategy focuses on hijacking social trends we know our audience love and already share. Building on existing influencer relationships, our team identifies, briefs, and matches each trend with a relevant creator – working with them to create genuine and authentic content that marries audience appeal and showcases the Quarter.
Our in-house studio and creative team conceptualise, capture, and edit each piece of content.
From documenting Edinburgh Style with Grazia, showcasing Christmas around the Quarter and Lunar New Year to launching Gordon Ramsay Street Burger and providing some seasonal party inspo with Stradivarius, we’re helping raise St James Quarter’s profile among local guests and visitors, helping deliver record YOY footfall.
Want to see more?
Head over to our socials or get in touch directly — we’ll be happy to talk you through how things work.
Ready to get people talking?
We’re Stripe; a PR, social, content and influencer agency. With offices in Edinburgh and London, we cover the length and breadth of the UK, creating work that breaks boundaries, delivers results and gets people talking.
Get in touch to see how we can help you thrive.